What makes a good day spa website?

The folks over at Spa Marketing Tools have a video review of a day spa’s website.  One of the tough things about designing a website is getting into a potential client’s head.  It is difficult to “pretend” you are a client when looking at the site, because you can’t forget what you know (the definition of certain terms, for example.)

Here is a great chance to see things from a different point of view.